Reality Check - Family Feud (Television Ad Copy):

Reality Check - Family Feud (Television Ad Copy)
  • Copy: Self
  • Copy Editor: Hilary Castine

This spot was part of a branded lineup for UPN20, which can be seen on my Spot Reel below with a timestamped embed. This template also shows the copy format used at UPN20, which demonstrates the directions given along with the copy to the voice talent.

Reality Check - Family Feud (Television Ad)

The spot iself. I had essentially been trying to keep the branded daypart from the 5-7pm slot featuring the Reality Check package that launched with Judge Judy, Real TV, and a short-lived show called Arrest & Trial. When a game show got slotted in by programming, I work from the outside-in on the logic and figured Reality TV shows were pretty much fancied-up game shows anyway.

Music Credits:

  1. "Ants Marching" by The Dave Matthews Band